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The 2026 B2B 50

The Creators Agency B2B 50

Fifty YouTube creators helping founders, operators, teams, and marketers understand how modern businesses are built, sold, managed, and scaled.

Reviewed July 16, 2026Public YouTube dataNo paid inclusion
The 2026 Creators Agency B2B 50 graphic
What we value

How the B2B 50 Was Chosen

Creators Agency chose 50 creator-led channels that make work and business easier to understand. The honorees teach from real practice, bring a recognizable point of view, respect the audience's time, and contribute something distinct to their field. Reach helped us understand scale, but it did not decide who belonged.

Organized by specialty, not ranked from 1 to 50.

50 creators shown
B2B specialty · 7 creators

AI Tools & Automation

Creators who test AI products, teach practical workflows, and show operators where automation can save time or open up new ways of working.

Futurepedia YouTube channel profile image
AI & automation

Futurepedia

725KSubscribers
51.5KAverage views

Futurepedia gives professionals clear tours of AI products, ecosystems, and workflows they can put to use at work.

What we appreciate about their work Futurepedia starts each major AI release with a concrete question: what can someone actually do with it at work? The channel walks through assistants, coding tools, skills, and content systems with enough screen time for viewers to follow the setup. The explanations assume curiosity without requiring technical fluency and turn a crowded product category into a usable set of choices for the workday.

Content topics
AI toolsworkflow tutorialssoftware evaluationproductivity
Potential partner categories
AI softwareWorkplace toolsAutomation platformsHands-on product walkthroughs
WGMI YouTube channel profile image
AI & automation

WGMI

Brett Malinowski

522KSubscribers
41.9KAverage views

Brett Malinowski builds with emerging technology on camera and investigates the next businesses that may form around it.

What we appreciate about their work Brett rarely leaves a technology idea at the level of commentary. He builds an app, maps an AI-services offer, or walks through the economics behind an opportunity so viewers can inspect the assumptions. Experimentation and commercial curiosity share the frame. Even when the idea is early, the work gives founders a concrete starting point for deciding whether a new capability is worth their time.

Content topics
AI app buildingno-codeautomationbusiness models
Potential partner categories
AI platformsNo-code toolsDeveloper servicesSoftware for independent builders
Skill Leap AI YouTube channel profile image
AI & automation

Skill Leap AI

334KSubscribers
32.9KAverage views

Skill Leap AI gives everyday users guided, screen-by-screen training on the models and features changing how knowledge work gets done.

What we appreciate about their work Skill Leap AI treats a model release as the beginning of a lesson. Its longer guides walk through prompts, settings, skills, and use cases slowly enough for someone to pause and try each step. When a product has accumulated enough features to feel intimidating, that screen-by-screen teaching turns the release into a working tour instead of a list of announcements.

Content topics
AI trainingtool tutorialsChatGPTClaude
Potential partner categories
AI productsProfessional learningWorkflow softwareProducts that need guided adoption
Matt Wolfe YouTube channel profile image
AI & automation

Matt Wolfe

979KSubscribers
86.1KAverage views

Matt Wolfe tests AI models and creative tools, then explains which releases are worth a working creator or operator's attention.

What we appreciate about their work Matt turns a crowded week in AI into something a working creator or operator can follow. His news roundups sit beside full model guides and hands-on creative experiments, so viewers can see what changed and how it behaves. Those demonstrations come with a recognizable point of view and help viewers decide which release is worth testing in the work they already do.

Content topics
AI productscreative toolsindustry newssoftware evaluation
Potential partner categories
AICreative softwareAutomationDeveloper productsEarly-adopter campaigns
Brad | AI & Automation YouTube channel profile image
AI & automation

Brad | AI & Automation

15.1KSubscribers
31.6KAverage views

Brad Bonanno builds Claude skills, agents, and automations around the research, creative, engineering, and go-to-market work teams already do.

What we appreciate about their work Brad attaches an AI build to a recognizable piece of business work. He has walked through pre-call research, advertising workflows, idea review, and the set of Claude systems he uses to run his own operation. His enterprise integration background shows up in the screen-level detail and the attention he gives to how every piece connects, so each finished automation is easier to adapt.

Content topics
ClaudeAI automationRevOpsoperator workflows
Potential partner categories
AI platformsAutomation productsRevOps softwareIntegrationsDeveloper tools
Mark Kashef YouTube channel profile image
AI & automation

Mark Kashef

81KSubscribers
19.9KAverage views

Mark Kashef explains how agents, models, and automations fit together so operators can reason about the system they are building.

What we appreciate about their work Mark gives viewers a mental model before asking them to copy a workflow. He maps agent layers, effort levels, model behavior, and the architecture around an AI operating system, then connects those ideas to something a person can build. His technical curiosity rests on a decade of data-science experience. The channel helps operators understand why a system behaves as it does when the demo ends.

Content topics
AI agentsautomationdata scienceoperator systems
Potential partner categories
Agent platformsAutomationData infrastructureAI development toolsTechnical services
Claire Vo / How I AI YouTube channel profile image
AI & automation

Claire Vo / How I AI

How I AI

103KSubscribers
21.5KAverage views

Claire Vo's How I AI puts real screens and working professionals at the center of conversations about using AI well.

What we appreciate about their work Claire asks guests to open the tool and show the work. Episodes walk through local models, coding harnesses, mobile agent setups, benchmarking, and the systems technical leaders use with their teams. Because the work happens on screen, viewers can see the friction, understand the choices behind it, and decide what they would adapt before trying the workflow with their own team.

Content topics
practitioner workflowsproduct leadershipsoftware teamsAI coding
Potential partner categories
AI productsDeveloper toolsProduct softwareCollaboration platformsTechnical education
B2B specialty · 7 creators

SaaS, Developer Tools & Business Software

Channels centered on software, product building, development, cloud infrastructure, and the tools people use to run modern companies.

Charlie Chang YouTube channel profile image
SaaS & software

Charlie Chang

1.4MSubscribers
29.5KAverage views

Charlie Chang teaches independent operators how to use e-commerce platforms, AI products, websites, and everyday business systems with confidence.

What we appreciate about their work Charlie makes the software itself understandable, then connects it to the business someone is trying to run. His full tutorials on e-commerce email, WordPress, and AI workflows are built for viewers who want to work alongside the video. He moves naturally between the tools and the realities of self-employment. The lesson usually ends with a viewer able to do something they could not do before.

Content topics
e-commerce softwareAI toolsonline businesstutorials
Potential partner categories
E-commerce softwareAI toolsBusiness servicesProducts for small online teams
Oliur Online YouTube channel profile image
SaaS & software

Oliur Online

175KSubscribers
16.1KAverage views

Oliur Online follows a creator and product builder as he tests AI tools inside the work that supports his business.

What we appreciate about their work Oliur opens a new tool and quickly puts it inside a real piece of work. He uses it to build a site, shape a product, or change how a task gets done, then shares what held up. The presentation is calm and design-conscious, and the judgments come from someone using these tools in his own business. His videos help viewers picture where software belongs in their own process, including the moments when an older method still makes sense.

Content topics
AI workflowsdigital productscreator systemssoftware
Potential partner categories
AI softwareProductivity softwareCreator toolsDesign productsDigital-business platforms
Fireship YouTube channel profile image
SaaS & software

Fireship

4.2MSubscribers
642KAverage views

Jeff Delaney's Fireship compresses software engineering, developer news, and internet history into sharp explainers with a language all its own.

What we appreciate about their work Fireship moves quickly without stripping away the technical material. Jeff pairs dense engineering detail with dry humor, visual economy, and an instinct for the one example that makes a concept click. His short reports can orient developers around a rewrite, model release, security issue, or piece of internet history in minutes. The pace is fast, but the underlying respect for software craft is easy to feel.

Content topics
developer toolssoftware engineeringtech newscoding education
Potential partner categories
Developer platformsCloud productsAPIsSecurity toolsTechnical education
NetworkChuck YouTube channel profile image
SaaS & software

NetworkChuck

5.3MSubscribers
531KAverage views

NetworkChuck turns networking, security, cloud tools, operating systems, and AI infrastructure into projects viewers want to try themselves.

What we appreciate about their work Chuck's enthusiasm makes a terminal window feel like an invitation. He explores VPNs, operating systems, security incidents, local tools, and AI agents by installing, testing, and sometimes changing his mind on camera. That willingness to learn in front of the audience gives the teaching warmth. Beginners get a clear first project, while experienced practitioners can still see the networking or security problem underneath it.

Content topics
IT educationcloudcybersecuritydeveloper tools
Potential partner categories
CloudITCybersecurityCertificationHardwareDeveloper tools
Dan Martell YouTube channel profile image
SaaS & software

Dan Martell

2.9MSubscribers
16KAverage views

Dan Martell teaches founders to build companies and AI systems while redesigning the role they occupy inside the business.

What we appreciate about their work Dan keeps returning to a founder's scarcest resource: focused time. His videos connect AI agents, delegation, skills, investing, and personal operating systems to the question of where the owner is still the bottleneck. His teaching has urgency and usually gives the viewer something to build or change. The advice comes from someone still actively creating and investing in technology companies.

Content topics
SaaS operationsAI systemsleadershipfounder productivity
Potential partner categories
SaaSAI toolsFounder servicesTeam softwareExecutive education
Lenny's Podcast YouTube channel profile image
SaaS & software

Lenny's Podcast

614KSubscribers
51.2KAverage views

Lenny Rachitsky gets product, growth, and technology leaders to explain the decisions and working methods behind the products they built.

What we appreciate about their work Lenny's questions stay close to what someone actually did. A guest may unpack a product pattern, a team decision, the future of coding work, or how taste changes what gets built. Experienced operators get time to explain context, tradeoffs, and the lesson they would carry forward. The episodes feel like serious working sessions for people building products and leading teams.

Content topics
product managementgrowthtechnology leadershipsoftware teams
Potential partner categories
SaaSDeveloper toolsData platformsRecruitingProduct and growth services
Marc Lou YouTube channel profile image
SaaS & software

Marc Lou

149KSubscribers
23.5KAverage views

Marc Lou documents the repetitive, uncertain work of shipping small software products and growing them in public over hundreds of days.

What we appreciate about their work Marc lets the counter keep running after the exciting launch day. His videos follow products through months of building, revenue updates, feature work, and changes made as the product finds new users, including AI agents. Playful honesty makes the repetition part of the story. A long SaaS journey becomes visible as many quiet, ordinary days of choosing, shipping, and trying again.

Content topics
bootstrapped SaaSindie hackingbuild in publicproduct development
Potential partner categories
Developer toolsHostingPaymentsAnalyticsAI coding productsFounder services
B2B specialty · 10 creators

Marketing, Media & Audience Growth

Practitioners and media operators covering paid acquisition, creative strategy, audience development, content systems, and the business of attention.

Biaheza YouTube channel profile image
Marketing & media

Biaheza

1.6MSubscribers
1.8MAverage views

Biaheza makes first-person business experiments where viewers can follow the money, the build, and the consequences of each decision.

What we appreciate about their work Biaheza is willing to put a real purchase or project at the center of the story and let the outcome carry it. A rental-property reflection, a garage rebuild, or a product test becomes a record of how he thought through cost, risk, and usefulness. He leaves the parts that fell short of the plan in the final story, giving viewers a fuller look at how the original assumptions held up. His curiosity makes business decisions feel lived and grounded in a real outcome.

Content topics
digital businessgrowth experimentse-commercecreator business
Potential partner categories
Creator toolsCommerce platformsGrowth productsExperiment-led integrations
Roberto Blake YouTube channel profile image
Marketing & media

Roberto Blake

643KSubscribers
32.8KAverage views

Roberto Blake teaches creators to think like business owners across publishing, packaging, monetization, production, and lasting audience trust.

What we appreciate about their work Roberto brings the memory of someone who has watched creator advice cycle through many eras of YouTube. He can discuss a monetization change, thumbnail packaging, channel positioning, or the editing detail that makes production easier. Creative careers, in his telling, are real businesses with rights, systems, and responsibilities. His work respects both the craft of making videos and the livelihood built around them.

Content topics
creator businessYouTube strategymonetizationcontent systems
Potential partner categories
Creator softwareProduction toolsFinancial servicesEducationAudience platforms
Jon Youshaei YouTube channel profile image
Marketing & media

Jon Youshaei

778KSubscribers
908KAverage views

Jon Youshaei reports on how major creators develop ideas, package videos, run teams, and build businesses around audience attention.

What we appreciate about their work Jon is interested in the decision behind the result. His interviews and behind-the-scenes films ask how a creator's biggest video was packaged, how a team divides the work, and which lesson became repeatable. Choices that usually disappear inside a finished upload receive careful attention. His experience at YouTube and Instagram informs follow-up questions about what happened off camera and inside the team.

Content topics
creator strategystorytellingplatform businessmedia
Potential partner categories
Creator platformsMarketing softwareProduction toolsMedia productsCommerce products
Colin and Samir YouTube channel profile image
Marketing & media

Colin and Samir

1.6MSubscribers
246KAverage views

Colin Rosenblum and Samir Chaudry report on creator businesses with the empathy of makers and the curiosity of media operators.

What we appreciate about their work Colin and Samir pay attention to what had to happen around the content. Their documentaries and interviews examine teams, financing, format development, platform decisions, and the long work behind a creator's defining project. Their love of online video never pushes the business questions aside, and the reporting gives creators, marketers, and media executives a more precise vocabulary for discussing them.

Content topics
creator economymedia strategyplatformscreator interviews
Potential partner categories
Creator platformsMedia technologyFinancial servicesProduction toolsBrands entering creator culture
Wes McDowell YouTube channel profile image
Marketing & media

Wes McDowell

431KSubscribers
19.9KAverage views

Wes McDowell helps coaches, consultants, and service businesses build YouTube channels that attract the people they are prepared to serve.

What we appreciate about their work Wes keeps the business purpose of a channel in view. He breaks down topic choice, production, AI-assisted workflows, and the path from a problem-solving video to a qualified buyer. His distinction between broad attention and buyer trust is especially clear. The systems make publishing feel less mysterious while preserving the knowledge and point of view that give the channel a reason to exist.

Content topics
YouTube strategyservice businessclient acquisitionAI content
Potential partner categories
Marketing softwareAI toolsWebsite platformsCRMProducts for service businesses
Ben Heath YouTube channel profile image
Marketing & media

Ben Heath

447KSubscribers
9.7KAverage views

Ben Heath teaches Meta advertising from the seat of an agency practitioner who still reviews accounts, creative, and campaign decisions.

What we appreciate about their work Ben is at his best when he can point to an ad and explain what is helping or hurting it. His account reviews, strategy levels, platform tests, and AI-assisted creative demos stay connected to decisions a media buyer has to make. Because he reviews creative in public, the specialist advice stays close to the campaign, where a small choice can change what the numbers mean.

Content topics
Meta adspaid socialcreative testingperformance marketing
Potential partner categories
Ad technologyAnalyticsCreative toolsAgency softwarePerformance-marketing products
Think Media / Sean Cannell YouTube channel profile image
Marketing & media

Think Media / Sean Cannell

Think Media

3.5MSubscribers
10.1KAverage views

Sean Cannell and the Think Media team teach the filming, editing, equipment, packaging, and business habits behind publishing videos that teach.

What we appreciate about their work Think Media remembers how many small questions stand between a person and a consistent publishing practice. The team demonstrates cameras, lenses, editing choices, B-roll, and channel strategy in language a beginner can use. That large teaching archive treats the fundamentals with care. Sean has built a channel where a creator can arrive with a gear question and gradually learn how the whole business fits together.

Content topics
YouTube strategyvideo productioncreator growthpersonal brand
Potential partner categories
CamerasCreator softwareMarketing platformsEducationSmall-business video products
Creator Booth / Ed Lawrence YouTube channel profile image
Marketing & media

Creator Booth / Ed Lawrence

Ed Lawrence

129KSubscribers
31.7KAverage views

Ed Lawrence helps expertise-based business owners connect YouTube topics, offers, audience trust, and conversion into one working system.

What we appreciate about their work Ed keeps asking what the channel is supposed to make possible for the business. He breaks down the path from viewer to buyer, diagnoses high-view and low-sales problems, and shares how he develops products around an audience's needs. His directness cuts through the moment when a popular growth tactic distracts from the offer. The work encourages creators to understand their customer as deeply as their analytics.

Content topics
YouTube businessaudience conversionoffersstorytelling
Potential partner categories
Creator platformsEmail and CRM toolsCourse softwarePaymentsMarketing services
Grace Leung YouTube channel profile image
Marketing & media

Grace Leung

144KSubscribers
1KAverage views

Grace Leung translates new AI capabilities into marketing research, content, automation, and campaign workflows professionals can inspect and repeat.

What we appreciate about their work Grace approaches an AI tool with a marketer's actual workload in mind. Her tutorials build research, content, design, and agent workflows step by step, with the screen visible and the business use clearly stated. Automation remains part of a process that still requires direction and taste. Her channel helps marketing professionals move from hearing about a capability to testing it against work already on their plate.

Content topics
AI marketingautomationdigital growthprofessional development
Potential partner categories
AI productsMarketing platformsAutomationProfessional educationConsulting tools
Dara Denney YouTube channel profile image
Marketing & media

Dara Denney

136KSubscribers
23.6KAverage views

Dara Denney teaches paid-social creative through the eyes of someone who hires strategists, reviews ads, and manages performance work.

What we appreciate about their work Dara can look at an ad and name the creative decision that matters. Her breakdowns cover hooks, static ads, AI-assisted concepts, platform shifts, and what she looks for when hiring a strategist. The craft-level specificity connects making the work with building a career around it. Viewers see how a team evaluates creative before the result is compressed into a screenshot.

Content topics
paid socialad creativecreative strategymarketing careers
Potential partner categories
Ad technologyCreative softwareAnalyticsMarketing educationAgency tools
B2B specialty · 11 creators

Leadership, Careers & Professional Growth

Creators who help viewers lead teams, make stronger career choices, learn from founders, and navigate the human side of ambitious work.

Shane Hummus YouTube channel profile image
Leadership & careers

Shane Hummus

1.6MSubscribers
21.9KAverage views

Shane Hummus maps out attainable routes into online work, technical careers, and creator income for people reconsidering the college-first path.

What we appreciate about their work Shane starts with the question many career changers are actually asking: what can I learn that leads somewhere? His videos compare roles, training routes, AI-assisted work, and the first steps toward earning online. That directness helps viewers weigh the time and cost of a degree against a faster route into a new field. He treats a career decision as something people can research and act on.

Content topics
career educationAI skillsonline workprofessional training
Potential partner categories
Education platformsRecruiting productsProfessional softwareCareer-transition services
School of Hard Knocks YouTube channel profile image
Leadership & careers

School of Hard Knocks

2.2MSubscribers
431KAverage views

School of Hard Knocks brings viewers into candid conversations about wealth, ownership, investing, and the experiences behind business success.

What we appreciate about their work A direct question is the engine of School of Hard Knocks, and it often opens a candid business conversation. Their interviews move through streets, offices, homes, and events, asking accomplished people how they built wealth and what they learned the hard way. They keep the format lively without rushing past personal turning points, so the business lesson remains attached to a person and a story.

Content topics
founder interviewsbusiness lessonsfinancial literacycareer stories
Potential partner categories
Business servicesEducationFinancial toolsFounder-led brand stories
UpFlip YouTube channel profile image
Leadership & careers

UpFlip

1.7MSubscribers
492KAverage views

UpFlip goes inside independent companies to document the numbers, equipment, customer acquisition, staffing, and routines that make them work.

What we appreciate about their work UpFlip stays with an owner long enough to understand the business behind the storefront or service. A food operation, furniture-flipping company, fish business, or seasonal venture is unpacked through its costs, customers, systems, and lessons. Each owner gets room to explain the specialized knowledge behind the trade, from sourcing and staffing to the routines that keep the business moving. The result gives aspiring owners a realistic picture of what the work asks of them.

Content topics
small businessoperator case studiesentrepreneurshipbusiness systems
Potential partner categories
SMB softwareBusiness servicesEquipmentHiring toolsOperations products
Omar Elattar YouTube channel profile image
Leadership & careers

Omar Elattar

317KSubscribers
34.2KAverage views

Omar Elattar gives founders, specialists, and business leaders room to explain the experiences and decisions behind their work.

What we appreciate about their work Omar approaches an interview with genuine interest in the experiences that shaped a guest's expertise. His guests have built hotels, sold real estate, studied cybersecurity, and created AI businesses, and the long format leaves room for context. The conversation can hold both the business mechanics and the life story around them. Viewers hear how the guest thinks and which experiences shaped the decisions behind the work.

Content topics
founder interviewsleadershipcareer storiesbusiness mindset
Potential partner categories
Business servicesProfessional educationTechnologyLeadership conversations
Simon Squibb YouTube channel profile image
Leadership & careers

Simon Squibb

2.4MSubscribers
269KAverage views

Simon Squibb turns aspiring founders' unfinished ideas into public challenges, coached first steps, and businesses viewers can watch take shape.

What we appreciate about their work Simon meets people while an unfinished business idea is still easy to postpone. He helps them pitch, test, or begin it on camera, sometimes adding money, a deadline, or an audience that makes the commitment public. His encouragement points toward a concrete next step viewers can watch, while the videos stay close to the human hesitation that often comes before an operating plan.

Content topics
business startingfounder coachingentrepreneurshipcareer change
Potential partner categories
Small-business platformsEducationFinancial toolsServices for new founders
Building Wealth Without Borders YouTube channel profile image
Leadership & careers

Building Wealth Without Borders

238KSubscribers
31.7KAverage views

Lamide Elizabeth connects career strategy, ownership, investing, and workplace access for ambitious professionals building wealth across national and cultural borders.

What we appreciate about their work Lamide looks at the many forces that shape wealth: work, access, geography, ownership, and investing. Her conversations examine recruiting rules, corporate advancement, private-equity thinking, entrepreneurship, and the income streams behind her own media business. Her international perspective is especially sharp when she explains recruiting and advancement rules across countries, then connects those workplace decisions to the life a viewer is trying to build.

Content topics
career mobilityworkplace strategyglobal opportunityprofessional wealth
Potential partner categories
RecruitingHR technologyProfessional educationWorkplace benefitsCross-border services
Deya YouTube channel profile image
Leadership & careers

Deya

24KSubscribers
92.7KAverage views

Deya documents the systems, creative habits, and changing decisions behind a freelance career growing into a business that can support her life.

What we appreciate about their work Deya lets viewers see the middle of the journey, as a freelance business becomes a company and its systems continue to change. She shares playbooks, creative study, side projects, and experiments in making the company less dependent on her. Because she explains what changed her mind and why, the updates read like detailed notes from an operator who remembers the work behind each decision.

Content topics
freelancingdigital business managementservice businessbusiness systems
Potential partner categories
Freelance platformsProject-management toolsBusiness bankingEducationRemote-work products
Tina Huang YouTube channel profile image
Leadership & careers

Tina Huang

1.2MSubscribers
273KAverage views

Tina Huang helps people learn AI, coding, and technical career skills through structured self-study and the perspective of a former data scientist.

What we appreciate about their work Tina remembers the friction of teaching yourself a technical subject. Her videos break AI skills and tools into sequences that a viewer can follow, often sharing the setup she uses for her own work. She focuses on effort that produces a real outcome and updates the curriculum as tools change. A large learning goal begins to feel like a set of manageable sessions.

Content topics
data careersAI toolscodingself-study
Potential partner categories
AI productsData productsProfessional educationRecruitingProductivity software
Simon Sinek YouTube channel profile image
Leadership & careers

Simon Sinek

2.8MSubscribers
47.2KAverage views

Simon Sinek gives leaders plain language for trust, responsibility, difficult conversations, and the human conditions inside healthy organizations.

What we appreciate about their work Simon returns to the moment when leadership becomes personal: a hard conversation, a team under pressure, or a colleague who needs someone to show up. His talks, short reflections, and podcast conversations explore culture through recognizable human situations. His language is clear, and he keeps the lived experience of work ahead of the dashboard. The ideas travel easily into the next conversation a manager has.

Content topics
leadershipworkplace culturepurposemanagement
Potential partner categories
Leadership educationHR technologyCollaboration toolsWorkplace benefitsExecutive services
Behind The Diary YouTube channel profile image
Leadership & careers

Behind The Diary

429KSubscribers
493KAverage views

Behind The Diary lets viewers follow the personal decisions, routines, and questions surrounding life inside a large creator-media company.

What we appreciate about their work Behind The Diary turns the camera toward Steven Bartlett and the team after a polished Diary of a CEO interview ends. The channel explores confidence, energy, money habits, leadership, and the routines and tradeoffs around an intense working life. That self-questioning tone leaves room for uncertainty inside success, so the business lessons stay attached to decisions and moments Steven is still trying to understand in real time.

Content topics
creator mediaoperating lifeprofessional growthbehind the scenes
Potential partner categories
Workplace productsProductivityWellnessCreator toolsProfessional development
Karina Data Scientist YouTube channel profile image
Leadership & careers

Karina Data Scientist

17.4KSubscribers
16.1KAverage views

Karina teaches data and AI through the memory of moving from finance into technical work one tool and project at a time.

What we appreciate about their work Karina understands the confusion of seeing Excel, SQL, Python, certificates, and AI assistants presented as equally urgent. Her comparisons and project guides help learners decide what to study next and what an employer can actually evaluate. She speaks openly about her own transition from finance. The instruction feels encouraging because it comes from someone who remembers being new to the field.

Content topics
data analyticsdata careersAI toolsPython
Potential partner categories
Data toolsProfessional educationCertificationRecruitingAI products for analysts
B2B specialty · 5 creators

Productivity & Workflows

Clear, practical channels about knowledge management, office software, team processes, communication, and better ways to get important work done.

Koi Academy YouTube channel profile image
Productivity & workflows

Koi Academy

Mike and Matty

1.4MSubscribers
17KAverage views

Brothers Mike and Matty examine how people learn, teach, create, and build income from knowledge in an AI-shaped world.

What we appreciate about their work Koi Academy has grown into an honest inquiry about what it means to turn knowledge into a body of work. Mike and Matty test YouTube strategies, study creativity, and ask whether AI is helping people think or letting them avoid it. They revisit their own assumptions and report what their channel experiments produced, keeping the business advice tied to how people learn.

Content topics
learning systemsknowledge workcreator educationAI
Potential partner categories
Learning platformsKnowledge toolsCreator softwareProducts for early-career professionals
Jeff Su YouTube channel profile image
Productivity & workflows

Jeff Su

1.8MSubscribers
336KAverage views

Jeff Su teaches knowledge workers to communicate better and build calmer systems around AI, office software, meetings, and recurring tasks.

What we appreciate about their work Jeff designs videos for the moment a busy professional realizes a recurring task should be easier. He tests AI assistants, note tools, prompts, and workplace systems against the work of preparing, communicating, and following through. His clean explanations separate the feature that saves time from extra noise. Even with polished production, the examples stay close to a full calendar and an overflowing inbox.

Content topics
workplace productivityAI workflowscommunicationoffice software
Potential partner categories
Workplace softwareAI assistantsCollaboration toolsProfessional educationBusiness hardware
Leila Gharani YouTube channel profile image
Productivity & workflows

Leila Gharani

3.1MSubscribers
162KAverage views

Leila Gharani solves the spreadsheet, reporting, and Microsoft 365 problems people encounter in the middle of real work.

What we appreciate about their work Leila has a gift for recognizing the small software problem that quietly wastes an hour every week. She can diagnose a Power Query trap, improve a pivot-table report, or test what an AI assistant does with a messy workbook. Her explanations are precise and respectful of the viewer's time. Years of teaching have given her an unusually clear sense of where people get stuck.

Content topics
ExcelMicrosoft 365business analyticsAI for work
Potential partner categories
Workplace softwareAnalyticsFinance toolsTrainingBusiness-team products
Tiago Forte YouTube channel profile image
Productivity & workflows

Tiago Forte

387KSubscribers
16.9KAverage views

Tiago Forte studies how people capture, organize, and reuse their knowledge as files, apps, and AI systems multiply around them.

What we appreciate about their work Tiago has spent years naming a frustration most knowledge workers recognize: the right information exists, but it is rarely present at the moment of need. His file-system tours, connector tests, and personal-context experiments put that problem into visible form. Human judgment remains at the center of the system. The tools may change, while the viewer's own ideas and commitments still decide what should be remembered.

Content topics
knowledge managementsecond brainAI workflowscreative work
Potential partner categories
Knowledge toolsProductivity softwareAI assistantsEducationCreative-professional products
Layla at ProcessDriven YouTube channel profile image
Productivity & workflows

Layla at ProcessDriven

149KSubscribers
11.4KAverage views

Layla Pomper helps small teams replace scattered knowledge and heroic effort with processes people can understand, use, and improve together.

What we appreciate about their work Layla talks about systems from the perspective of the people expected to live with them. She examines Slack habits, shared metrics, annual planning, documentation, and the difficult step of getting a team to use what was designed. She is refreshingly skeptical of complexity for its own sake. Her work helps owners build a company that remembers what to do even when the owner is away.

Content topics
business processesClickUpteam systemsoperations
Potential partner categories
Project managementAutomationDocumentationHROperations software
B2B specialty · 10 creators

Business Strategy, Revenue & Tech Analysis

Founder stories, company breakdowns, sales and revenue lessons, and long-form analysis of the ideas and technologies changing business.

Codie Sanchez YouTube channel profile image
Strategy & analysis

Codie Sanchez

2.2MSubscribers
226KAverage views

Codie Sanchez brings the numbers, financing, and operating realities of buying ordinary small businesses into the entrepreneurship conversation.

What we appreciate about their work Codie has helped make business acquisition feel understandable to people who assumed entrepreneurship meant inventing something from scratch. She gets specific about deal structure, lenders, cash flow, and what happens after an owner gets the keys. Her attention stays on durable local companies, including the unglamorous work that keeps them healthy. The channel invites viewers to see ownership as a learnable discipline.

Content topics
small businessacquisitionsoperationscash flow
Potential partner categories
SMB softwareBusiness financeLegal and accounting servicesOperator education
The Numbers Game YouTube channel profile image
Strategy & analysis

The Numbers Game

45.5KSubscribers
84KAverage views

The Numbers Game asks owners to open up the revenue model, operations, and decisions behind businesses people usually see only from outside.

What we appreciate about their work For The Numbers Game, a large revenue figure is only the beginning of the business story. Its interviews ask how luxury watches are sold, how a restaurant scaled, or how a sports-media idea became a company. The machinery behind the headline receives close attention, including pricing and day-to-day operating decisions. Each episode feels like a tour of a business model led by the person running it.

Content topics
business economicsfounder interviewsrevenue modelsoperations
Potential partner categories
AccountingPaymentsBusiness bankingOperations softwareServices for growing companies
Jack Neel YouTube channel profile image
Strategy & analysis

Jack Neel

3.4MSubscribers
179KAverage views

Jack Neel hosts expansive interviews about ambition, persuasion, business, psychology, and the beliefs that shape public life today.

What we appreciate about their work Jack lets a guest's full worldview enter the room. His conversations can run well past an hour and move through entrepreneurship, personal discipline, politics, media, or psychology depending on who is across the table. He stays with an answer long enough for viewers to hear how the guest connects ideas. That open format gives the audience plenty to question, consider, and discuss afterward.

Content topics
long-form interviewsfounder storiespsychologyinternet business
Potential partner categories
Founder campaignsProfessional servicesBusiness platformsEpisode-specific integrations
Modern MBA YouTube channel profile image
Strategy & analysis

Modern MBA

806KSubscribers
219KAverage views

Modern MBA builds researched video case studies around the economics, incentives, and strategic decisions beneath familiar companies and industries.

What we appreciate about their work Modern MBA asks why an industry behaves the way it does, then follows the money and incentives until the answer becomes visible. Episodes on airlines, movie theaters, electric vehicles, restaurants, and software use company history as evidence. Patient reporting supports a clear authorial point of view. The videos give operators a way to study strategy through choices that produced real consequences.

Content topics
company strategybusiness modelsindustry analysiscase studies
Potential partner categories
Business educationResearch productsProfessional servicesTechnology thought leadership
Dwarkesh Patel YouTube channel profile image
Strategy & analysis

Dwarkesh Patel

1.4MSubscribers
255KAverage views

Dwarkesh Patel conducts deeply prepared conversations about AI, mathematics, science, history, and the institutions shaped by difficult ideas.

What we appreciate about their work Dwarkesh prepares far enough past the obvious question that a guest can begin where many interviews would end. A discussion may stay with general relativity or a mathematical conjecture, then widen into how knowledge is produced and what remains uncertain. He is comfortable letting a hard question stay open, giving a guest time to work through an answer and revise it.

Content topics
AI researchtechnical interviewstechnology strategyscience
Potential partner categories
AIResearchData infrastructureTechnical productsKnowledge-work brands
Acquired YouTube channel profile image
Strategy & analysis

Acquired

315KSubscribers
52.1KAverage views

Ben Gilbert and David Rosenthal reconstruct the strategic histories of companies through years of decisions, financing, competition, and accumulated advantage.

What we appreciate about their work Acquired gives a company enough time for cause and effect to become visible. Ben and David trace how businesses such as Disney, Vanguard, Ferrari, and the NFL built their economic engines, including the choices that were messy or unclear at the time. The research is deep, the chemistry is warm, and both hosts will follow a story for hours. Corporate history becomes a decision-making resource for people working now.

Content topics
company historiesstrategytechnology economicsbusiness case studies
Potential partner categories
Enterprise technologyFinanceProfessional servicesSenior-operator campaigns
The Prof G Pod / Scott Galloway YouTube channel profile image
Strategy & analysis

The Prof G Pod / Scott Galloway

The Prof G Pod – Scott Galloway

804KSubscribers
46.9KAverage views

Scott Galloway connects markets, technology, careers, and public life through arguments built around incentives, power, and the numbers underneath them.

What we appreciate about their work Scott begins with a thesis and gives viewers enough evidence to argue with it. Across Office Hours, market discussions, interviews, and issue-focused series, he moves between company strategy and the consequences people feel in their careers or portfolios. Directness and humor keep his arguments moving across markets, policy, and career uncertainty as he connects company strategy to the society around it.

Content topics
technologymarketscareerscompany strategy
Potential partner categories
TechnologyFinancial servicesExecutive educationResearchProfessional thought leadership
Silicon Valley Girl YouTube channel profile image
Strategy & analysis

Silicon Valley Girl

1.6MSubscribers
58.1KAverage views

Marina Mogilko asks AI researchers, founders, and technology leaders what their work will mean for companies, careers, and everyday people.

What we appreciate about their work Marina brings a founder's curiosity to conversations with people building major AI products and institutions. She asks about the opportunity in overlooked industries, how teams will change, what new workers should learn, and where a business can begin. She creates a bridge between senior technology leaders and viewers making choices about their own work. Her international perspective gives those questions a wider frame.

Content topics
AI leadershipfuture of workfounder interviewstechnology
Potential partner categories
AIEnterprise softwareProfessional educationFounder servicesFuture-of-work campaigns
Alex Finn YouTube channel profile image
Strategy & analysis

Alex Finn

221KSubscribers
67.6KAverage views

Alex Finn helps nontraditional builders learn AI coding tools by sharing his own experiments, setups, and product-building process in public.

What we appreciate about their work Alex speaks to people who have an idea but do not yet think of themselves as software builders. His walkthroughs cover Claude Code, Codex, agents, and the lessons he learned while building an AI product of his own. He tests fast-moving tools from a beginner's point of view and speaks directly to operators who want to try an idea without a conventional engineering background.

Content topics
AI app buildingvibe codingcreator businessemerging technology
Potential partner categories
AI coding productsHostingDeveloper servicesCreator platformsSoftware for independent builders
Eva Benn YouTube channel profile image
Strategy & analysis

Eva Benn

EVA BENN | CYBERSECURITY | AI

72.6KSubscribers
16.3KAverage views

Eva Benn brings cybersecurity leaders into clear conversations about AI agents, organizational risk, security budgets, and the human choices behind them.

What we appreciate about their work Eva asks security guests to translate a threat into a decision a team can make. Security Mondays has covered hidden audio commands, agent access, budget allocation, human risk, and the ways attackers are adopting AI. Her calm interviewing keeps high-stakes security stories tied to organizational choices and gives viewers concrete questions to bring back to their own teams and decision-makers.

Content topics
cybersecurityAI securitytechnology leadershipexpert interviews
Potential partner categories
CybersecurityEnterprise AIIdentityComplianceInfrastructureProfessional education
For brands and agencies

How to choose the right B2B creator

Start with the buyer and the problem your product solves. Then choose a creator whose subject matter, format, and audience already make room for that conversation.

Step 01

Define the buyer and the job

Name the role, company stage, buying context, and problem the viewer should recognize before the product appears.

Step 02

Match the teaching format

Tutorials, workflow demos, founder interviews, business breakdowns, and practitioner case studies each build trust differently.

Step 03

Vet current delivery

Review recent long-form views, audience seniority, topic consistency, geographic fit, brand safety, and how prior integrations were handled.

Step 04

Measure business movement

Plan for qualified visits, trials, demos, pipeline, product adoption, or brand lift instead of treating raw views as the whole result.

How the B2B 50 Was Chosen

Creators Agency chose the B2B 50 by reviewing each channel for practical usefulness, subject-matter depth, audience respect, a clear point of view, and a body of long-form work that helps people make better decisions at work. Public YouTube data provided context, but no formula determined the final list.

Metrics

Subscriber totals and average long-form views were rounded from public YouTube data reviewed July 15, 2026. Average views use the latest ten eligible public long-form uploads, with Shorts and livestreams excluded. For less-active channels, this reaches back to their most recent long-form publishing period rather than treating inactivity as a view count. Public counts change constantly, so use them as directional snapshots rather than live reporting.

Organization and ordering

The page is organized by primary specialty, with content topics noted where a creator crosses lanes. The order within each section supports that organization and is not a one-to-fifty ranking.

Corrections and consideration

No creator paid for inclusion. To suggest a factual correction or a creator for a future edition, contact the Creators Agency team. Inclusion does not promise outreach, availability, representation, or a commercial relationship.

Collaboration badge disclosure

Collaboration badges reflect completed, separately tracked brand activations Creators Agency has facilitated with that creator across channels and formats. One activation is a separately delivered sponsor, platform, and content placement; several activations can belong to one campaign. Counts exclude repost-only distribution, licensing and usage-rights add-ons, test records, cancellations, external deals, open slots, package trackers, performance bonuses, and duplicate records. They are not counts of signed contracts, are rounded down to conservative thresholds, and do not imply exclusive representation. Creators without a badge may still have worked with Creators Agency.

Frequently asked questions

Who are the top B2B creators on YouTube?

The field includes specialists such as Fireship and NetworkChuck in technical education, Matt Wolfe and Futurepedia in AI tools, Jon Youshaei and Colin and Samir in media, Dan Martell and Lenny's Podcast in software and product leadership, and Simon Sinek in leadership. The B2B 50 adds smaller practitioner-led channels alongside established names because usefulness and audience fit are not the same as size.

What counts as a B2B creator?

For this guide, a B2B creator makes long-form content that helps people build, market, sell, operate, lead, or understand a business. That includes working practitioners, educators, interview hosts, and creator-led teams across software, AI, marketing, leadership, productivity, careers, and business analysis.

How did Creators Agency choose the B2B 50?

Creators Agency looked for creator-led channels with practical usefulness, subject-matter depth, audience respect, a clear point of view, sustained long-form work, and relevance to English-speaking U.S. campaigns. Public performance data provided context, but no single metric or formula decided inclusion.

Does Creators Agency represent every creator on this list?

No. Inclusion in the B2B 50 does not mean a creator is on the Creators Agency roster. A collaboration badge only indicates a verified minimum of completed brand activations facilitated by Creators Agency and never implies exclusive representation.

What does average views mean?

It is the rounded arithmetic average from each channel's latest ten eligible public long-form uploads. Shorts and livestreams were excluded. For less-active channels, the sample uses the most recent long-form publishing period so the figure reflects how those videos performed when the channel was publishing.

Can Creators Agency help a brand work with these creators?

Yes. Creators Agency can help with discovery, fit, outreach, negotiation, campaign structure, creative coordination, and measurement. Availability and commercial relationships vary by creator and campaign.

Build the right shortlist

Plan your next B2B creator partnership with us

Bring us your brief, budget, or early idea. We will help you choose the right creators, structure the campaign, and decide what to measure.

Book a strategy call